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Marketing management project surf excel - SlideShare- nirma washing powder 1st packet radio interface failure ,20-02-2013·In the fabric care category, Nirma has three products for the lower-end market. The Nirma Yellow Washing Powder is available in pack sizes of 30 gms, 200 gms, 500 gms and 1 kg, and is ranked as the largest selling single detergent brand in the world. Nirma is one of the large st selling single detergent brands in the world.Marketing management project surf excel - SlideShare20-02-2013·In the fabric care category, Nirma has three products for the lower-end market. The Nirma Yellow Washing Powder is available in pack sizes of 30 gms, 200 gms, 500 gms and 1 kg, and is ranked as the largest selling single detergent brand in the world. Nirma is one of the large st selling single detergent brands in the world.



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Nirma is a group of companies based in the city of Ahmedabad in Gujarat, India, that manufactures products ranging from detergents, soaps, cement, cosmetics, salt, soda ash, LAB and injectables. Karsanbhai Patel, an entrepreneur and philanthropist, started Nirma in 1969 as a one-man operation.

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18-10-2008·e.g. Nirma washing powder is cheap good. The package is poor. Powder spills over. When the powder is mixed in water, burning sensation is felt in the skin and palms. - Economy goods are products with all necessary functional features but no fancy features. Its price and quality are fairly reasonable.

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Some firms first localize their marketing efforts and once success has been achieved, they spread out to wider horizons. A classic example is Nirma washing powder, which initially was sold only in Gujarat and subsequently entered the other markets. Retail stores also undertake local advertising.

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Nirma offers quality products ranging from cosmetics ...- key factor key success factor for nirma washing powder 1st packet ,Nirma Limited - A name trusted in every household across India with decades of experience, Nirma offers quality products ranging from cosmetics, soaps, detergents and salt that fit into life, making it simple and effortless.Factors that Contribute to …

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20-03-2012·Preemptive defense Attack first Counter offensive defense Encircle the ... introduce new product in same product line with that popular brand. - Eg: Nirma washing powder-nirma soap, dettol antiseptic-soap Line extension: surf ultra, surf excel ... radio, magazines, newspapers, place-based Direct response mail ...

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Nirma offers quality products ranging from cosmetics ...- key factor key success factor for nirma washing powder 1st packet ,Nirma Limited - A name trusted in every household across India with decades of experience, Nirma offers quality products ranging from cosmetics, soaps, detergents and salt that fit into life, making it simple and effortless.Factors that Contribute to …

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Virex | Products and Catalog- nirma washing powder lemon powder packets lemon washing soap off a dog ,Lemon Scent.Disinfects in three minutes. Where to buy. Learn More > All Purpose Virex® Disinfectant Cleaner, 32 oz. (4-pack) A ready-to-use, quaternary-based, disinfectant that provides excellent cleaning and deodorizing in one step.